Small Business Articles

Small Business - Tips, Training, and News

Give Your Business a Boost With Email Marketing Software [+ Top 5 Software Solutions]

September 17, 2021

As technology evolves, automation has become a must for business owners worldwide. From automating payroll to social media, businesses use automation every day to streamline their responsibilities. One task you may opt to automate is email marketing. And to do that, you can use email marketing software. But, how can email campaign software benefit your […]

10 Common Small Business Mistakes Owners Make When Starting Out

September 10, 2021

Part of being a business owner (and being human) is making mistakes along the way. Blunders happen to the best of the best, and learning from them can help you grow as an entrepreneur. And chances are, you’re not the only one making business mistakes. In fact, there are a whole bunch of common mistakes […]

How to Go About Setting up Google My Business

August 24, 2021

A whopping 97% of people turn to online search engines, like Google, to learn more about and research businesses in their area. So, you want to be seen on these search engines to increase website traffic and, ultimately, sales. One way you can increase your online presence is by setting up Google My Business.

Music in the Workplace: Can it Help Productivity, or Is it Treble?

August 13, 2021

Do your employees like listening to music while they work? For many, music helps increase engagement, morale, and overall productivity. But, is music in the workplace actually beneficial to your business’s growth?

Employee stressed about a toxic workplace.

6 Signs of a Toxic Workplace (and What to Do About Them)

July 23, 2021

Productive, happy, and engaged teams all have one thing in common: a positive, supportive, and healthy work environment. Toxic workplaces? Well, they look a little different. In negative environments, gossip, conflict, and poor communication run rampant. So, how do you know if your business is plagued with toxicity? Keep your eyes peeled for signs of […]

Gone Digital, Staying Digital: 4 Tips for Social Media Optimization

July 16, 2021

A big part of your goals when running a business is to sell your products or services to gain a profit, right? So, that means that you want to use every way possible to sell, sell, sell. With the rise and massive presence of social media, you might be thinking this is a good way […]

The Bad Review Blues: Do’s and Don’ts of Responding

July 9, 2021

Great. You got a negative online review that’s now readable by everyone—current and potential customers alike. Before hastily typing out a response you may regret later, learn how to respond to a bad review. You just may be able to turn the situation into a marketing opportunity and keep the disgruntled customer.

The Downside to Digital Work: How to Terminate a Remote Employee

June 18, 2021

Hiring employees is exciting. You’re ready to dive in and get to work because you think, “I found the perfect person!” But even in a digital world full of remote employees (thanks, COVID!), you may realize that an employee is no longer a good fit. In that case, it may be time to let them […]

Want Your Company to Succeed? Set Some SMART Goals for Business

June 11, 2021

When you start a business, you have plenty of goals. Maybe you want to reach a certain customer count by year-end. Or, maybe you want to make a profit by a specific month or year. Whichever goals you strive to achieve, make sure that they’re smart—well, SMART goals, that is. But, what exactly are SMART […]

Can You Run a Business Out of an Apartment or Other Rented Property?

June 1, 2021

Maybe you had a commercial property for your business and closed it up to work out of your home and save on overhead. Or, perhaps you’re just starting out and want to set up a home-based business and see how things go. But, what if you rent? Can you run a business out of an […]