Small Business Blog

Small Business Tips and Training

4 Ways to Use Technology to Increase Employee Retention

Studies and reports are definitive — engaged employees perform better than disengaged employees. Companies with highly engaged employees see 2.5 times as much revenue and 22% more productivity than companies with disengaged employees. Engaged employees also have a longer employment lifecycle than disengaged employees. This means that an engaged employee in a company is more […]

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Turbocharge Your Branding Using the Psychology of Color

Scientists have proven that colors have powerful influences on people’s emotions and actions. Use the right color to persuade your customers to your business’s advantage. Pick the most influential color for your logo design and branding and marketing campaigns. Scientific studies discovered that 93% of consumers credit the visual look of a product as their […]

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Dance With the One Who Brung Ya!

This phrase sounds like something you’d hear in a movie with farmers in it. But, there’s an enormous business lesson here. A lesson that has turned many people into millionaires. Picture this: An average-looking guy takes a good-looking girl to a dance. She could easily leave him for the better-looking guys who ask her to […]

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What You Need to Know About Cyber Security Monitoring for Small Businesses

For several months this year, the world of finance, as well as the world of information technology, have been buzzing about a cyber security controversy. A major credit reporting agency was recently under a cyber attack that resulted in one of the worst leaks of personal information in history. Birth dates, social security numbers, addresses […]

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