A whopping 70% of the U.S. uses social media. Needless to say, if your marketing strategy doesn’t include some kind of social media marketing, you’re missing out. And nowadays, new social media platforms are popping up left and right. The latest platform that’s all the rage? TikTok. Learn all about using TikTok for business, including […]
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Give Your Business a Boost With Email Marketing Software [+ Top 5 Software Solutions]
As technology evolves, automation has become a must for business owners worldwide. From automating payroll to social media, businesses use automation every day to streamline their responsibilities. One task you may opt to automate is email marketing. And to do that, you can use email marketing software. But, how can email campaign software benefit your […]
Read More Give Your Business a Boost With Email Marketing Software [+ Top 5 Software Solutions]
Gone Digital, Staying Digital: 4 Tips for Social Media Optimization
A big part of your goals when running a business is to sell your products or services to gain a profit, right? So, that means that you want to use every way possible to sell, sell, sell. With the rise and massive presence of social media, you might be thinking this is a good way […]
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The Bad Review Blues: Do’s and Don’ts of Responding
Great. You got a negative online review that’s now readable by everyone—current and potential customers alike. Before hastily typing out a response you may regret later, learn how to respond to a bad review. You just may be able to turn the situation into a marketing opportunity and keep the disgruntled customer.
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10 Email Marketing Tips and Tricks to Keep up Your Sleeve
With 87% of B2B and 79% of B2C marketers using email, it’s no secret that it can be a great marketing tool for your business. But if you’re not using emails to your advantage and optimizing them as much as possible, your business could be missing out on new customers, additional sales, and more. To […]
Read More 10 Email Marketing Tips and Tricks to Keep up Your Sleeve
Texting in Business: Reply “Yes” to Confirm
You’re always on the hunt for new and improved ways to streamline business processes, like marketing and customer service. The next big thing? Texting in business.
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Want Free(ish) Advertising? Consider a Word-of-mouth Marketing Strategy
Hey there, how’d you hear about us? From a friend? Family member? Social media? Great. That’s word-of-mouth marketing in action. And if you want to reap the benefits of virtually free advertising, you might consider putting together a word-of-mouth marketing strategy.
Read More Want Free(ish) Advertising? Consider a Word-of-mouth Marketing Strategy
The Big Money Question: What Do Customers Want?
Why do customers choose your competitors instead of you? It could be because you’re not giving them what they want. So, what do customers want?
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How to Boost Your Sales With Instagram: A Small Business Guide
Instagram is one of the most widely used social media platforms today. According to Instagram data, more than 200 million Instagram users visit at least one business profile daily, and 60% of people say they use the platform to discover new products. Here are five ways to increase and boost your sales on Instagram.
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Top Techniques and Tools to Maximize Your Marketing Team Productivity
Does it feel like you have to walk up a mountain, carrying a 100-pound weight, with your shoes tied together to get your marketing campaign right? Well, it shouldn’t be that hard. Sometimes, all it takes is having the right tools to boost productivity.
Read More Top Techniques and Tools to Maximize Your Marketing Team Productivity