Small Business Blog

Small Business Tips and Training

5 Ways to Improve New Employee Onboarding

When a candidate accepts your job offer, the work isn’t over. You need to make sure new hires are happy and adjust well in the environment. New employee onboarding is an important part of acclimating new hires. The employee onboarding process can be stressful for both you and new hires. New employees need to fill […]

Why Your Small Business Must Start a Blog

This column was originally published on Entrepreneur.com on 4/18/2016. For those of you who have never visited a farm before, many of them have a large brick of salt for their animals, called a “salt lick.” A salt lick is exactly what the name implies. It’s a salt deposit that animals keep coming back to—and licking […]

How to Make Your Website Stand Out With These 4 Pointers

There are over one billion websites, and viewers tend to bounce around from site to site. One source found that 55% of visitors spend less than 15 seconds on a website. With only 15 seconds, you need to learn how to make your website stand out. Without a strong and unique website, you face high […]

4 Ways to Use Technology to Increase Employee Retention

Studies and reports are definitive — engaged employees perform better than disengaged employees. Companies with highly engaged employees see 2.5 times as much revenue and 22% more productivity than companies with disengaged employees. Engaged employees also have a longer employment lifecycle than disengaged employees. This means that an engaged employee in a company is more […]

Turbocharge Your Branding Using the Psychology of Color

Scientists have proven that colors have powerful influences on people’s emotions and actions. Use the right color to persuade your customers to your business’s advantage. Pick the most influential color for your logo design and branding and marketing campaigns. Scientific studies discovered that 93% of consumers credit the visual look of a product as their […]

Does My Small Business Need Answering Services?

We live in a fast-paced world and when customers want something, they want it now. We have fast food, faster internet, and crazy fast shipping. Undoubtedly, your customers have the same high expectations for your customer service. Do you need an answering service to keep your customers happy and to keep them coming back?

Learn how to choose social media platforms for business.

How to Choose Social Media Sites for Your Small Business

Social media is a great way to market your business. You can announce news and engage with customers through social media. Best of all, social media tends to be a low-cost way to market your business. Which social media platform is right for your business? There are so many available that it can be difficult […]

Dance With the One Who Brung Ya!

This phrase sounds like something you’d hear in a movie with farmers in it. But, there’s an enormous business lesson here. A lesson that has turned many people into millionaires. Picture this: An average-looking guy takes a good-looking girl to a dance. She could easily leave him for the better-looking guys who ask her to […]

5 Freelancers Who Will Save You Time and Money

Are you a business owner who is seeing more and more responsibilities pile up? To create a flourishing business, it’s imperative to understand how to spend your time efficiently. Successful entrepreneurs develop a system for managing their time so they can focus on growing their small business. As a small business owner, it’s easy to […]

The Importance of Gratitude and How to Show it to Your Customers

Getting a small business up and running is a pretty big feat. To do so, you probably needed help from a lot of people, including your family and friends, investors and lenders, and employees. But to keep your business afloat and continue meeting payroll, you need customers. Without customers, you wouldn’t have a business. Customer […]

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