Small Business Articles

Getting a small business up and running is a pretty big feat. To do so, you probably needed help from a lot of people, including your family and friends, investors and lenders, and employees. But to keep your business afloat and continue meeting payroll, you need customers. Without customers, you wouldn’t have a business. Customer […]

For several months this year, the world of finance, as well as the world of information technology, have been buzzing about a cyber security controversy. A major credit reporting agency was recently under a cyber attack that resulted in one of the worst leaks of personal information in history. Birth dates, social security numbers, addresses […]

At some point, your small business will need more money. You’ll need more space, inventory, or equipment and there won’t be enough money in your business bank account. When you get to this point, you need to take on debt. Don’t think of business debt as bad. Learning how to get your business out of […]

Email marketing is undoubtedly one of the most effective ways to reach your target audience, and even though some marketers claim that it’s dead, this advertising method is very much alive and kicking. For every $1 spent, email marketing generates a $44 ROI, which makes it one of the most cost-effective marketing strategies. However, building […]

The cloud. A little less than a decade ago this term would have only drawn eyes to the sky. Now, the “cloud” is everywhere, not unlike our puffy friends inhabiting the earth’s atmosphere. First it was our computers, then our phones and tablets, and now our cars, thermostats, and even entire cities have entered the […]

As a small business owner, conducting interviews is one of your responsibilities. You might be just as nervous as the people you interview. Or, you might worry that you won’t hire the right person after the interviews. Here are some tips for conducting an interview.