Small Business Articles

Small Business - Tips, Training, and News

How to Improve Customer Service When You Don’t Have Time

During your entrepreneurship career, you’ve likely learned that offering stellar customer service drives traffic, purchases, and profits. But sometimes, you fall short of offering the best customer service possible. How can you improve customer service, especially when you’re a busy small business owner? Tips to improve customer service Without customers, you can’t afford to pay […]

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How to Build Your Small Business’s Website Authority in 90 Days

Without question, website authority is pivotal in getting your website noticed. Having website authority means you’re not only a reputable business, but your site provides thorough information for potential clients, you are trusted by industry experts, and most importantly—are trusted by popular search engines. When you’re a small business just beginning your online presence, 90 […]

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Less Clutter, More Conversions

The fundamental purpose of a company website is to provide information. So, it might seem as if the more information your website provides, the better of a job it’s doing serving your company’s interests. Studies of consumer behavior, however, including time spent on-page and conversion rates, indicate this is not actually the case. Instead of […]

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5 Tips for Handling Difficult Conversations at Work Like a Pro

Most business owners don’t love dealing with difficult conversations at work. But whether you’re encouraging an employee to improve their performance, asking a vendor for a payment extension, or giving bad news to a customer, having difficult conversations is bound to happen. When difficult conversations come up, you need to be ready to handle them […]

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