The digital economy has transformed retail. Initially with retail, the best way to gain a competitive advantage was to lower the prices. In the case of larger retail stores, this came at the cost of customer service and personalized experiences. Then the digital tsunami hit, and disruptors like Amazon and eBay rode the wave. Yet, […]
Read More 3 Strategies to Breathe Life Into Your Retail StoreSmall Business Articles
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8 Out-of-the-Box Ideas for Employee Recognition and Appreciation
In today’s workplace, employee recognition and appreciation is a must. But, less than half (43%) of employers are getting it right. Companies with a solid employee recognition strategy can enjoy stronger engagement, a lower turnover rate, and happier employees. So, what’s a business owner to do? If you want to see results, you need to […]
Read More 8 Out-of-the-Box Ideas for Employee Recognition and AppreciationThe Perfect Name for Your Business Is Out There—Here’s How to Find It
Finding the perfect business name is a key part that all entrepreneurs should focus on when they are launching a brand. It is typically the first aspect of the business that potential customers will interact with. A name will help people learn about your business as well as your mission and values. It should attract […]
Read More The Perfect Name for Your Business Is Out There—Here’s How to Find ItMeasuring Employee Engagement: Strategies Worth Giving a Shot
“Wah wah” (think Charlie Brown’s teacher) is something you don’t want going on in your employees’ heads when they’re working. But as time goes by, your employees might start losing interest in their work. If you want to figure out where your employees are at, try measuring employee engagement.
Read More Measuring Employee Engagement: Strategies Worth Giving a ShotTop Techniques and Tools to Maximize Your Marketing Team Productivity
Does it feel like you have to walk up a mountain, carrying a 100-pound weight, with your shoes tied together to get your marketing campaign right? Well, it shouldn’t be that hard. Sometimes, all it takes is having the right tools to boost productivity.
Read More Top Techniques and Tools to Maximize Your Marketing Team ProductivityHow to Build Email Reputation and Improve Your Deliverability
A considerable part of business success depends on your email reputation. A good reputation means good deliverability and vice versa. Building a good reputation is, therefore, one major goal that you should strive for. There is no shortcut to this process. And we all know that the price of a bad business reputation is high.
Read More How to Build Email Reputation and Improve Your DeliverabilityMake Your Self-esteem Shine by Building Confidence at Work
According to one source, 85% of people suffer from low self-esteem. And if you struggle with low self-esteem, your confidence in your work may suffer. If you’re like the majority, confidence is not something you’re born with. Confidence is something you gain over time. It takes time to build up self-assurance in and outside of […]
Read More Make Your Self-esteem Shine by Building Confidence at Work6 Tips to Boost Your Website’s Knowledge Base
The traditional customer support approach is dying a slow death, with more and more companies switching to advanced techniques of providing excellent support. When it comes to small business, the self-help strategy is the perfect way to help clients.
Read More 6 Tips to Boost Your Website’s Knowledge BaseHow (and Why) to Consolidate Business Debt
The words “business debt” hold enough weight on their own. Throw in “consolidation” and just what exactly does that mean? Simply put, business debt consolidation is the merging of several forms of debt (these can include various outstanding small business loans, such as lines of credit and term loans) into one new loan, and a […]
Read More How (and Why) to Consolidate Business DebtWhat Is an Employee Performance Improvement Plan?
Is one of your workers going down the rabbit hole of idleness? If so, you may consider putting them on an employee performance improvement plan (PIP).
Read More What Is an Employee Performance Improvement Plan?