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Small Business Lawyer

Should Your Company Hire a Small Business Lawyer?

Small Business Lawyer

You can manage many business owner responsibilities on your own, such as handling day-to-day operations and making financial decisions. But sometimes, you need outside help, such as guidance from a small business lawyer. A business attorney can do much more than help companies file for small business bankruptcy. Whether you’re seeking their advice to grow […]

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Building Company Culture? Take These 3 Critical Steps

If you want to attract and retain employees, customers, investors, and other brand ambassadors, you need to develop an alluring company culture. But, building company culture doesn’t happen overnight. Be patient when developing your small business’s company culture, and follow the steps in this article to make it worth your time. Read on to learn […]

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Small Business Saturday 2017

5 Benefits of Participating in Small Business Saturday® 2018

Small Business Saturday 2017

Sandwiched between Black Friday and Cyber Monday, Small Business Saturday® is sweeping the nation yet again. Small Business Saturday 2018 delivers a chance for small companies to tackle the holiday shopping season. Big businesses might be ramping up their marketing campaigns for the holidays, but being a part of Small Business Saturday (SBS) can position […]

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improve customer service

How to Improve Customer Service When You Don’t Have Time

improve customer service

During your entrepreneurship career, you’ve likely learned that offering stellar customer service drives traffic, purchases, and profits. But sometimes, you fall short of offering the best customer service possible. How can you improve customer service, especially when you’re a busy small business owner? Tips to improve customer service Without customers, you can’t afford to pay […]

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Training Mistakes

Training Your Remote Team—Avoid These Quirky Mistakes

Training Mistakes

More and more people are now open to remote work. In fact, a lot of them prefer working this way. A study shows that over 43% of US employees worked remotely during 2017, and the numbers show that the interest is only growing. At the same time, an increasing number of small businesses understand that […]

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LinkedIn page design

The Art of Designing a LinkedIn Page That Drives Leads for Your Business

LinkedIn page design

LinkedIn is one of the top social platforms for professionals. In its early days, this platform did not offer much in terms of marketing or security settings. Anyone associated with your company’s profile could easily make some edits, and this meant the information was either inaccurate or out-of-date. Since then, LinkedIn has added many new […]

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Collaboration in the Workplace

4 Ways to Increase Collaboration in the Virtual Workplace

Collaboration in the Workplace

Most businesses encourage collaboration in the workplace as a means of driving productivity, engagement, and innovation. Employees can collaborate during meetings, over lunch, or at business get-togethers. What does business collaboration look like to you? When you think of team collaboration, you might not picture remote employees working with other remote employees or in-house staff. […]

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website authority

How to Build Your Small Business’s Website Authority in 90 Days

website authority

Without question, website authority is pivotal in getting your website noticed. Having website authority means you’re not only a reputable business, but your site provides thorough information for potential clients, you are trusted by industry experts, and most importantly—are trusted by popular search engines. When you’re a small business just beginning your online presence, 90 […]

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Less Clutter, More Conversions

Less Clutter, More Conversions

Less Clutter, More Conversions

The fundamental purpose of a company website is to provide information. So, it might seem as if the more information your website provides, the better of a job it’s doing serving your company’s interests. Studies of consumer behavior, however, including time spent on-page and conversion rates, indicate this is not actually the case. Instead of […]

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SWOT Analysis

Get to Know Your Business With a SWOT Analysis

SWOT Analysis

What are your business’s strengths and weaknesses? What about your opportunities and threats? If you aren’t able to effectively answer these questions, you need to conduct a SWOT analysis. A SWOT analysis can help you evaluate your business, institute appropriate changes, and improve operations. Learn what a SWOT analysis is, find out how to conduct […]

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